{"id":11,"date":"2014-07-07T21:08:58","date_gmt":"2014-07-07T21:08:58","guid":{"rendered":"https:\/\/universalaccountingschool.com\/?page_id=11"},"modified":"2025-03-11T05:03:26","modified_gmt":"2025-03-11T11:03:26","slug":"grow-your-business","status":"publish","type":"page","link":"https:\/\/universalaccountingschool.com\/grow-your-business\/","title":{"rendered":"Universal Practice Builder\u2122"},"content":{"rendered":"

Follow the System to Grow Your Own Successful<\/h2>\n

Accounting, Bookkeeping, Tax, Consulting Business<\/h2>\n

\"Universal After more than 40 years of training professionals in small business accounting, we realize that often marketing just isn’t your specialty. Accountants typically feel far more comfortable analyzing numbers than they do running ad campaigns. But that’s just because you haven’t yet been properly trained.<\/p>\n

Consider this, you are only paid for how well you market and sell your services.\u00a0 Regardless of how great an accountant, bookkeeper, or tax preparer you are unless (until) you have paying clients it doesn’t matter.\u00a0 So the secret to your success is how well you can market (find) and sale (get engagements) your services to get your ideal clients.\u00a0 Marketing and sales, just like pricing strategies, are a key part of a true business plan.<\/p>\n

MARKETING<\/strong><\/p>\n

Simply put, marketing is the ability to generate leads – potential business owners.\u00a0 Sales then is the process of moving those leads through a system towards engaging with you.\u00a0 Therefore you need specific marketing strategies to bring in the leads to grow your business.\u00a0 It is suggested you have no more than 5 that you are managing.\u00a0 Using the “Rule of Thumb” 4 should be proven sources with the fifth being one that is a test source.\u00a0 Related to this it is important to also have a system to then take in and track your leads such as a paper or computerized CRM (Customer Relationship Management) system<\/a>.<\/p>\n

SALES<\/strong><\/p>\n

As you get referrals, meet new business owners, have them request information it’s time to then insert them within a proven sales funnel.\u00a0 This sales cycle is key to nurturing and educating them on your services to the point that you can meet with them.\u00a0 It is then that you can offer your services and get them as a client once they agree to your engagement terms.<\/p>\n

\"\"<\/p>\n

Your ability to then market and sell your services determines how busy you are.<\/p>\n

For this reason, we developed the Universal Practice Builder<\/strong> program.\u00a0 It’s made up of the proven strategies to effectively and inexpensively market your services to bring in the leads you need to grow your business.\u00a0 It also then has the system you need to move them through sales funnel that leads them to want your services.\u00a0 You are taught the easy way to present and sell your services with confidence.\u00a0 We role-play for you various sales situations, how to overcome “objections” and ultimately close the sale.\u00a0 With this program, you’ll move from “order taker to master closer”.\u00a0 As comfortable you are now doing accounting you soon will be with the marketing and sales process.<\/p>\n

There’s no reason to leave this chance.\u00a0 Now is the time for you to be in business for yourself but not by yourself.\u00a0 When you enroll in the Universal Practice Builder program you’ll receive the training you need to be competent at selling your services.\u00a0 You’ll also be assigned a marketing and sales coach to help you in the coming 12, 18 to 24 months to become confident as well.<\/p>\n

Now is the time to build your business, bring on the clients you need and get paid what you are worth!<\/p>\n

Grow Your Business<\/h3>\n

The professionally developed, self-paced<\/em> Universal Practice Builder<\/strong>\u2122 program will teach you the secrets that successful freelancers have mastered. You will receive proven marketing materials and learn the systems that will allow you to leverage your time and maximize your billable hours. Take the strategic and tactical approach to growing your firm while learning how to set the goals and take the steps to realize them.<\/p>\n

\"\"<\/p>\n

\u2713 Learn proven marketing techniques that will increase your clientele.<\/p>\n

\u2713 Specialized training to help you generate 15 to 25 qualified leads a month.<\/p>\n

\u2713 12 months of Support Coaching.\u00a0You\u2019ll have access to the support of knowledgeable and experienced accounting professionals throughout your course and beyond. (You\u2019ll be assigned to a team of coaches to tutor and instruct you as needed and apply all of this in the real world for as many as 1 to 2 years \u2013 Your UAC Coaches<\/a><\/em>)<\/p>\n

\u2713 Your own customized marketing plan<\/strong>. The Universal Practice Builder<\/strong> program enables accounting professionals to become marketing specialists who know just how to promote their services in order to see measurable results. If you’re interested in achieving tremendous growth and profitability, we have a marketing program designed to help you increase your annual earnings by at least $30,000<\/strong>.<\/p>\n

<\/center>\"Universal<\/a><\/p>\n

The Universal Practice Builder\u2122 <\/strong>Program teaches you the art and science of getting and retaining clients. The science makes it certain; the art makes it easy. This program will give you the marketing tools and knowledge that will bring you clients \u2014 GUARANTEED! If you give us 17 hours of your time, we’ll guarantee that you’ll get lots of new clients in return. You won’t regret this investment. Universal Accounting\u00ae provides not only the relevant industry skills to become a qualified bookkeeping and accounting professional<\/a>, but also tested marketing models, promotional plans, and easy-to-follow guides to help you start and build your practice. Plus, receive up to 2-years marketing coaching and assistance<\/strong>.<\/p>\n

Session 1 – Introduction<\/div>\n
Session 2 – Who Are you Really?<\/div>\n
Session 3 – Building Your Practice<\/div>\n
Session 4 – Planning Your Exit Strategy<\/div>\n
Session 5 – The Science Makes it Certain<\/div>\n
Session 6 – Starting at the Right Place<\/div>\n
Session 7 – The Right People<\/div>\n
Session 8 – Super-Size with Seminars<\/div>\n
\n
Session 9 – Effective Seminar Follow-up<\/div>\n
Session 10 – Targeted Marketing<\/div>\n
Session 11 – Presentation Basics<\/div>\n
Session 12 – Making What You Are Worth<\/div>\n
Session 13 – Marketing Made Easy<\/div>\n
Session 14 – Being the Profit Expert<\/div>\n
Session 15 – Big Opportunities
\n<\/b><\/div>\n<\/div>\n
\n

\"\"<\/p>\n

At the end of this self-study “sales” course, you will be able to:<\/div>\n<\/div>\n
\n